White Paper · 9 November 2026
Kindred.Pro: a kind, clever companion for every older person in the UK
How it keeps older people healthy, safe and connected — with the family, carers and care homes on one system.
Sample screens. Works on any phone, tablet or computer.
Older person
Face to face with Sophie or Roger: health, pills, exercise and company, all day
Son or daughter
Mum’s progress, alerts and one tap to video-call
Carer or friend
The day’s events, the next visit and “I’m on my way”
Care home
Every resident on one screen, so staff act before it is too late
Why Kindred.Pro
Every older person’s worries: with Kindred.Pro, they stop
Today, much of life runs through a phone: the GP, the bank, the family, the shopping. For many older people that phone brings stress, anxiety and a quiet fear of looking foolish. Kindred.Pro takes those worries away.
A real week, at home in England
Sunday: he has a shower. The bathroom floods; he loses his balance on the wet floor. His carer finds him in time. “If I hadn’t found him, he would have slipped and cracked his head open.”
Monday: making his bed, he drops the duvet on the floor across the path. His feet tangle in it. Again, someone is there — just. Most of the time, nobody is.
With Kindred.Pro: Roger walks him through the shower and the bed, one step at a time, and the family is told the moment a shower starts.
The phone is hard to use: small buttons, menus, passwords
Just talk. Sophie or Roger answers, face to face. No menus to learn.
Waking up alone, with no one to say good morning
A warm good morning by name, and the plan for the day ahead.
Needing to ask something, but not wanting to look stupid
Ask anything, as often as you like. Never rushed, never judged.
A letter, bill or form that makes no sense
Read aloud in plain words, with help to reply.
Showering, making the bed: a slip waiting to happen
Step by step with the companion; the family told when a shower starts.
Forgetting the pills, or whether they were taken
A reminder at every dose, and a tick when it is done.
Scam calls and pressure for money
A warning before any money or details are shared.
Feeling a burden on the family
The family sees all is well without having to ask.
Long, quiet evenings and nights
Company day and night: music, quizzes, memories, and calm mode when anxious.
A fall, or feeling unwell, with nobody there
999 and the family alerted at once.
Welcome to Kindred.Pro.
No menus to learn and no question too small. Just talk — and a kind, clever companion is there, every hour of the day.
Healthy, safe and never alone: a companion for every older person in the UK
8.6m
people live alone in the UK; 49.6% are aged 65 or over
ONS, Families and households 2025
1.3m
already pay for a telecare alarm at home: our first door
DHSC telecare action plan, Dec 2022
1 in 3
people aged 65+ fall each year; about half of those aged 80+
OHID, Falls: applying All Our Health
£9.99
a month, VAT included, with both family apps
Kindred.Pro plans
People aged 85 and over in the UK: 1.75m in mid-2024, projected 3.6m by mid-2049 (ONS 2024-based projections, via GAD).
03 · Face to face
Meet Sophie and Roger: face to face
The heart of Kindred.Pro is a face. A companion who looks at you, listens, and answers with real expressions.
Sophie
Warm, bright and encouraging. She cheers on every step, every glass of water and every walk, and remembers what matters to the person she looks after.
Roger
Around fifty, fit and full of life. He coaches gently, jokes easily and gets people moving — a friend who keeps you going, not a servant.
The companion matches the person: a woman sees Sophie, a man sees Roger, and either can choose the other. Both are original characters, never modelled on a real person. Words appear on screen too, for anyone hard of hearing.
04 · A healthy day
A healthy day: health, pills, exercise and tasks
Small, steady support across the whole day, built around the person’s own routine — and every win shared with the family.
| Time of day | What Sophie or Roger does |
|---|---|
| Morning | A good-morning greeting, today’s plan read aloud, and the first pills reminder with the label instructions |
| Steps and exercise | Gentle exercise counted aloud, a walk suggested when the weather is fine; steps and minutes added to the day |
| Heart, sleep and water | Heart rate and sleep shown each day; a reminder to drink, counted glass by glass |
| Pills | A reminder at every dose; a countdown of days left and a repeat order started 7 days before they run out |
| Tasks and emails | The day’s task sheet: letters, calls and emails done, appointments kept |
| Evening | A calm wind-down, today’s wins read out; calm mode if the person is restless |
Green, amber, red: the family sees at a glance
Green. All well today.
Amber. Something to check, such as lunch pills taken late.
Red. Act now, such as evening pills missed; the family is told.
05 · Family and carers
Two family apps, included
Every Kindred.Pro subscription includes two family apps at no extra charge: family app 1 for a son or daughter, family app 2 for a carer or a friend.
| App | Who | What they see and do |
|---|---|---|
| Kindred app | The older person | Face to face with Sophie or Roger; health, pills, exercise and tasks; games, music and calm mode |
| Family app 1 | Son or daughter | Mum’s progress: steps, heart, pills on time, exercise, sleep and tasks; alerts; the weekly report; video-call |
| Family app 2 | Carer or friend | What the family chooses to share: the day’s events, the next visit, “I’m on my way” |
The account holder decides who gets the two family apps and what each one sees. The older person’s consent comes first, and one tap switches the companion off for private time, which is never recorded.
06 · Care homes
Care homes: every resident, one screen
In a care home, Kindred.Pro gives every resident their own companion and gives staff one screen for the whole home — so they act early, before a small change becomes an emergency.
No cost to the home
The home offers Kindred.Pro to its residents.
Families subscribe
From £9.99 a month per resident, with both family apps.
The resident chooses
Consent first; one tap for private time.
Care home model proposed; terms to be confirmed. Staff stay in charge of care and medicines.
07 · Home from hospital
Home from hospital: the first weeks back
The first weeks home after an operation or a stay in hospital are when people need the most help and have the least. Kindred.Pro is there every day of them.
- The discharge plan turned into a simple day: rest, meals, drinks and exercise
- New or changed pills from the discharge letter, a reminder at every dose
- The physiotherapist’s exercises counted aloud, every gain praised
- Warning signs prompt a same-day call to the GP or NHS 111; emergencies go to 999
- A companion, not a clinician: it never changes a medicine and never diagnoses
08 · Safeguards
Safeguards: the lines we never cross
Kindred.Pro is for older people, so it carries more safeguards than an app for everyone. The person comes before features, speed or sales.
- 1Always clearly an AIThe companion never pretends to be a person, and says so whenever asked
- 2A person in chargeSoftware raises a flag; the family, the care home or emergency services decide
- 3Never diagnosesA companion and coach, not a doctor; it follows the plan the person’s doctors set
- 4Medicines are safeNothing new, supplements included, is added until a pharmacist or doctor agrees
- 5No cloningNo one’s voice or face is cloned; companions are original characters
- 6Never romantic, never dependentCourteous and kind; it encourages contact with family and friends
- 7Private timeOne tap switches the companion off; private conversations are never recorded
- 8Money stays safeIt never logs in to a bank and never moves money; it warns about scams and pressure
10 · The UK market
Kindred.Pro and the UK market: Cera and others
Others do one piece: care agencies visit, alarms react after a fall, robots and apps talk. Kindred.Pro joins health, pills, exercise, company and the family in one subscription, every hour of the day.
| Cera | Kindred.Pro | |
|---|---|---|
| What it is | A care provider: carers visit the home | A companion the person and family subscribe to |
| Who pays | Mostly councils and the NHS | The family, from £9.99 a month |
| Hours covered | The visit slot | Every hour between visits, day and night |
| The face | AI works behind the carers | Sophie or Roger, face to face with the person |
| Family | Visit reports | Two family apps: live progress, alerts, video-call |
| Hardware | Robots need a device in the home | Runs on the phone or tablet they already have |
Cera: Cera newsroom (12 May 2025); Digital Health (17 Mar 2025, 8 Jan 2026).
11 · Plans and pricing
Plans and pricing: one fair monthly price
A simple monthly subscription, from £9.99, with no hardware to buy.
Lite
£9.99
a month, VAT included
15 minutes of face-to-face voice a day
Both family apps included
Plus
£14.99
a month, VAT included
30 minutes of face-to-face voice a day
Both family apps included
Care
£19.99
a month, VAT included
60 minutes of face-to-face voice a day
Both family apps included
Every plan includes Sophie or Roger, health, pills, exercise and tasks, games and music, calm mode and both family apps. After the daily voice minutes, the companion carries on in text on screen; safety alerts never stop. Happy to connect the person’s own GP, if they agree, at no cost.
Read the full White Paper
21 pages: the need, the worries Kindred ends, Sophie and Roger, the family apps, care homes, safeguards, the law, the market and pricing.
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